Octobo

Octobo is an interactive smart plush that combines educational storybooks, tokens, and apps.

Role  |  Crowdfunding Campaign Manager

Company  |  Thinker-Tinker

Duration  |  2017 - 2018

As crowdfunding campaign manager, I raised $75,000 in funding for Octobo. After building and executing a social media campaign for the smart toy, I managed two simultaneous crowdfunding campaigns on Kickstarter and ZecZec in March 2018. After successfully obtaining funding for the project on both platforms, I helped Octobo acquire partnerships with OpenIDEO and NBC Comcast Universal.

My Contributions as Crowdfunding Campaign Manager

  • Built and executed social media strategies and campaigns to establish brand objectives, improve customer acquisition, and promote crowdfunding campaigns.

  • Created, published, and managed original daily content to engage and acquire followers.

  • Designed and oversaw Kickstarter, Indiegogo, BackerKit, and ZecZec pages and updates.

  • Extensive customer service, writing, photography, and graphic design.

  • Graphic design and writing for Octobo's storybooks and app.

  • Assisted and organized film crew, child actors, and family volunteers for trailer filming.

Awards & Recognitions

  • Kickstarter "Project's We Love" (2018)

  • alt.ctrl.GDC Official Selection (2016)

  • IndieCade at E3 Official Selection (2016)

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